Feb 9, 2018
“These Chinese New Year videos of 2018 will make you laugh, cry and feel loved at the same time,” author claims.
![]()
Singapore, Singapore - February 9, 2018 /PressCable/ —
It is that time of the year again, when Chinese around the world celebrate the Lunar New Year.
As with the trend over the past few Spring Festivals, companies with footholds in countries with huge Chinese populations have rolled out video commercials capitalising on the occasion.
According to Lin-Cher Lee, lead and sole contributor to the Real Life Pursuits website, the trend of commercial entities producing such videos – and putting them on YouTube – is a reflection of the modernisation of this traditional event.
“In the past, Chinese communities celebrated Chinese New Year by releasing firecrackers. When the practice became outlawed in many cities around the world due to fire safety concerns, it was the production of Chinese New Year music – and the creation of Chinese New Year albums – that created the festive mood.”
“Today, it is about having a presence on the internet, and since video content is set to constitute 80% of all consumer internet traffic by 2019, it is only logical that commercial companies ride on this wave by producing Chinese New Year-related videos,” Lee added.
As with the previous years, most videos produced for Chinese New Year 2018 harp on the concept of love and family, with many of these videos pitting against one another in a neck and neck competition to see which can tug at their viewers’ heartstrings the most.
“Many of these videos are made with the intention to make their viewers cry, and the best of these heart-wrenching videos are created by Malaysian companies,” Lee revealed.
To watch these videos, click here.
To facilitate the watching of the best of these videos, Lee has compiled them into a list of 12, and sorted them into 3 categories.
“The first category will make you laugh, videos that aim to tickle your funny bone. The second category will trigger the more sentimental part of you, the part that yearns for the love and warmth of family.”
“The third category, however – they are simply heart-rending,” Lee choked when interviewed.
“And the best of them all – in 2018 – must be the one by Traveloka Malaysia.”
To view these videos, visit https://reallifepursuits.com/must-watch-videos….
About Real Life Pursuits
Real Life Pursuits is a blog by Mr Lin-Cher Lee for those aged between 15 to 30 years of age. Having been a school teacher, an entrepreneur, an author and a confused individual who used to move from job to job in his youth, Lee is now ready to pursue his calling of guiding youths about the things that really matter in life. Real Life Pursuits is the amalgamation of the different pursuits he has had in this life, and it is the platform where he will share what life pursuits are truly worth going after.
Contact Info:
Name: Lin-Cher Lee
Email: [email protected]
Organization: Real Life Pursuits
Address: 14, Robinson Road, #08-01A , Singapore, Singapore 048545, Singapore
Phone: +65-8222-4044
For more information, please visit https://reallifepursuits.com
Source: PressCable
Release ID: 299002
YOUR NEWS, OUR NETWORK.
Do you have Great News you want to tell the world?
Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.